Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

Tuesday, March 13, 2012

Twitter acquires mobile blogging firm Posterous

New York, Mar 13 - Social networking site Twitter has said it has acquired Posterous, a start-up firm in mobile blogging business, but did not disclose the purchase price.

 ÒPosterous engineers, product managers and others will join our teams working on several key initiatives that will make Twitter even better,Ó Twitter said in a blog post.

 ÒThis (Posterous) team has built an innovative product that makes sharing across the web and mobile devices simple, a goal we share,Ó the micro-blogging firm said.

 Withot disclosing the financial terms of the deal, it said: ÒAcquisitions have given us people and technology that have enabled us to more quickly build a better Twitter for you.Ó Founded in 2008, Posterous is a mobile blogging platform which let people use smartphones to post pictures, videos and audio etc and share them with others.

 ÒThe opportunities in front of Twitter are exciting, and we couldn't be happier about bringing our team's expertise to a product that reaches hundreds of millions of users around the globe,Ó Posterous Founder and CEO Sachin Agarwal wrote in a post on the company's website.

 He further said, ÒPosterous Spaces will remain up and running without disruption. We will give users ample notice if we make any changes to the service.

Thursday, March 8, 2012

Social Media use is Endemic in UK Workplaces

LONDON, March 8, 2012

    
    - Over a quarter of businesses (28%) still don't have a social media,
      internet or email policy in place
    - Croner makes clear recommendations on social media policies for the workplace


15% of UK adult workers surveyed by YouGov online for Croner are logging on at least once per hour during the working day.


The growing numbers of employers said to be concerned with the impact of social media on their organisations prompted the research by Croner, the UK expert in workplace information, software and services, part of Wolters Kluwer.  http://www.cronersolutions.co.uk
As well as the 15% looking at the internet once an hour, the online survey found that 6% of workers are doing this more than three times an hour. Male employees are the biggest offenders with 19% confessing to logging on at least once per hour compared to 10% of females.


And it is bad news for the capital's businesses as Londoners are the most likely to surf the net for personal use during the day (42%).


Amy Paxton, Senior Employment Consultant at Croner, says: "The numbers of bosses calling our employment advice lines about social media use in the workplace has steadily risen noticeably over the last 18 months.


"Traditionally employers have had a knee-jerk reaction to social media, some wanting to dismiss employees for gross misconduct. However, this could result in claims for unfair dismissal.


"Additionally, when faced with such situations, employers may also want to introduce a complete ban on accessing social media sites. While this is an understandable approach, employers need to consider the potential benefits for their business if employees make positive use of social media.


"It is completely acceptable for employers to limit internet use during times when employees are expected to be working as it obviously has an impact on productivity. However, access could be offered before or after work, or during official breaks. Whatever an employer chooses it is important that they have the right policies in place which clearly set out what employees can and can't do."


The YouGov research has found that over a quarter of workers surveyed (28%) say that the businesses they work in do not have policies in place for social media, internet or email use. A further 14% do not know whether their company has these policies in place.


Amy Paxton says: "High-profile legal cases involving Twitter and Facebook users at work should serve as a warning to employers of the dangers of not having clear policies in place.


"Even though social media still presents itself as a challenge to many businesses it doesn't have to. And if companies want to be seen as innovative, exciting and dynamic then they may wish to hop on the social media bandwagon and start to future-proof their business."

Croner recommends that a social media policy should:

    
    - Set out clear rules on the use of social media. If appropriate, provide
      some positive guidelines on responsible use
 
 - Explain the aims of the policy, for example to protect a valuable brand or the
      business's reputation 
 
 - Provide clear guidance on what is acceptable in terms of use during and
      outside working hours. There may be some different rules for out of hours behaviour
      but some obligations (e.g. confidentiality and not making discriminatory comments)
      will apply equally 
 
- Apply to all employees, although different rules may apply depending on their
      roles within the business
 
 - Include a right to monitor its employees' communications. This potentially
      raises data protection issues so organizations need to ensure that employees are made
      aware that monitoring may take place and the extent of that monitoring
 
 - Be subject to regular review to ensure it is up to date with developing
      technology and reflects the corporate approach of the organization
 
 - Be monitored and disciplinary action taken, where necessary, to ensure
      compliance.